Minute Media, a prominent global technology and digital sports content enterprise, has announced the acquisition of STN Video, a top player in North American sports content distribution. STN Video, known for its partnerships with all major U.S. leagues and an acclaimed Online Video Platform, reaches millions of unique users online. This acquisition will integrate additional technology, distribution channels, and sports highlight content rights into Minute Media’s array of sports content brands, partners, and advertisers.
STN Video’s state-of-the-art video platform, which has garnered numerous accolades, will complement Minute Media’s existing Voltax Video infrastructure. This addition is set to bolster Minute Media’s core objectives of producing, distributing, and monetizing high-quality sports and cultural content. Furthermore, STN Video enriches Minute Media with an extensive video library, encompassing over 2 million videos and partnerships with major U.S. sports leagues and key entertainment entities.
Asaf Peled, Founder and CEO of Minute Media, expressed enthusiasm about the acquisition. “Integrating STN Video with Minute Media represents a significant advantage for our sports content brands, distribution channels, and advertising partners. STN’s extensive sports content rights and its award-winning video technology will offer our partners and clients a comprehensive perspective of the sports industry, encompassing insights from athletes, teams, creators, and leagues,” said Peled.
STN Video, headquartered in Victoria, BC, Canada, and with teams in NYC and Miami, began its journey in 2010 as SendtoNews. It has since evolved into a leading Online Video Platform (OVP), combining premium sports highlights from North America’s top leagues with advanced video technology, benefiting distribution partners significantly.
Matthew Watson, CEO of STN Video, shared his excitement about the future prospects. “STN Video was crafted for partners prioritizing content, user experience, and monetization. Joining forces with Minute Media allows us to expand our global video footprint, benefiting content providers and advertisers across their diverse platforms.”
To finance this acquisition, Minute Media secured funding from HSBC Innovation Banking and various funds and accounts managed by BlackRock.
