Yesterday marks the entry of ten companies into the latest cohort of the Comcast NBCUniversal SportsTech Accelerator, facilitated by Boomtown, set to commence this March for a span of six months. This initiative has garnered substantial interest, drawing over 1,500 applications from 52 countries, thanks to its history of generating significant opportunities and outcomes.
The chosen participants will have the unparalleled opportunity to collaborate with premier global sports and technology entities, including recent addition Premier League and existing members like NBC Sports, NBC Sports Next, Sky Sports, Comcast Spectacor, Golf, NASCAR, and PGA TOUR, as well as U.S. Olympic organizations such as U.S. Ski & Snowboard, USA Swimming, and USA Cycling. The program has been a launchpad for success, with alumni since 2021 initiating over 132 pilot programs, partnerships, and commercial agreements.
This accelerator offers direct engagement with top executives across the Comcast ecosystem and its partners, delivering critical insights into product and service enhancement, paving the way for rapid market success through strategic alliances.
Jenna Kurath, VP of Startup Partnerships and leader of Comcast NBCUniversal SportsTech, highlighted the program’s commitment to identifying startups with the potential for significant scale and impact in the sports sector. The focus is on addressing intricate business challenges across a diverse array of leading sports brands, while also equipping founders to develop resilient businesses.
The program is tailored to assist entrepreneurs in refining their market strategies, aligning their business for commercial success, and adapting their models for sustainable growth, with a strong emphasis on achieving tangible business results.
Comcast SportsTech 2024 Companies
- Aquimo Sports
- Dizplai
- Fobi
- Kymira
- Mantis AI
- Mobii Systems
- Stellar Algo
- Plantiga
- Zatap
- Zoomph
Participants will enjoy exclusive access to retreats and events, offering insights into the operational dynamics of partner organizations, including behind-the-scenes tours at Universal Studios Florida and NASCAR’s Daytona International Speedway, and insights into the production of major events like the Arnold Palmer Invitational by PGA TOUR and NBC Sports’ Golf.
The lineup of mentors features Comcast NBCUniversal leaders and experts from Boomtown and the partner network, including high-profile names such as Will McIntosh of NBC Sports NEXT and Fandango; Lora Dennis of NBCUniversal Local; and representatives from the Premier League, NASCAR, and PGA TOUR.
The culmination of the accelerator will be the Rally Innovation event in Indianapolis on August 27-28, 2024, where the cohort will present their technological advancements and the progress made during the program, aiming to capture new opportunities within the expansive sports industry landscape.
