The Aston Martin Aramco Cognizant Formula One® Team has secured an investment agreement with Arctos Partners, a renowned private investment firm with extensive experience in sports investments. This marks Arctos’ inaugural foray into Formula One® and signifies a significant step for the Aston Martin Aramco Cognizant Formula One® Team’s expansion. The partnership brings Arctos’ profound sports industry insights and a robust network of influential connections to support the team’s ongoing growth.
This collaboration, revealed ahead of the Las Vegas Grand Prix, highlights the increasing allure of the Aston Martin Aramco Cognizant Formula One® Team, especially amidst Formula One’s unprecedented surge in popularity, particularly in the United States. The investment positions Arctos as a minority shareholder in AMR Holdings GP Limited (“AMR”), the team’s holding company. The transaction is anticipated to conclude by the year’s end. Arctos stands as the sole professional investment platform approved for investments in various franchises across MLB, NBA, MLS, NHL, European football, and other sports.
Arctos contributes strategic prowess, deep connections in the sports industry, and valuable insights at a pivotal juncture when the Silverstone-based team is making significant strides in Formula One®. In the upcoming months, the team will finalize its cutting-edge AMR Technology Campus, featuring a new wind tunnel and additional engineering facilities, crucial milestones in its pursuit of a prominent position on the grid.
Lawrence Stroll, Executive Chairman of Aston Martin Aramco Cognizant Formula One® Team, expressed enthusiasm for welcoming Arctos Partners as a new partner and minority shareholder. Stroll highlighted Arctos’ deep industry knowledge and its prestigious portfolio of sports franchises, emphasizing shared ambitions for the team’s ultra-luxury brand. Despite the team’s successful season, Stroll underlined the collective aspiration to achieve even greater milestones.
Doc O’Connor, Managing Partner at Arctos Partners, anticipates a long-term collaboration with the Aston Martin Aramco Cognizant Formula One® Team. The investment aligns with Arctos’ strategy of supporting leading sports brands across North America and Europe. O’Connor emphasized Arctos’ commitment to providing extensive resources for enhancing the team’s reach and brand, leveraging their proprietary quantitative research and data science platform.
The Raine Group served as the exclusive financial advisor to the Aston Martin Aramco Cognizant Formula One® Team.
About Aston Martin Aramco Cognizant Formula One® Team:
The iconic Aston Martin marque, originally entering Formula One in 1959, made its return in 2021 under the leadership of Canadian entrepreneur Lawrence Stroll. The team boasts a rich heritage and a fresh perspective with a passionate team and skilled drivers, including double World Champion Fernando Alonso and Lance Stroll. Collaborating with strategic partners, the Silverstone-based team is injecting new energy into the sport, aiming to disrupt the status quo and compete at the forefront.