Full Venue closed a €2M seed round to expand its AI marketing platform beyond Europe and into categories beyond sports.
Full Venue uses Artificial Intelligence to determine the exact likelihood of a customer purchasing a digital platform, helping the marketing teams to target their communication and increasing revenues around the B2C touchpoints.
Tiago Costa previously managed digital products for Portugal’s soccer federation and spent time as a business analyst.
Chapters:
(01:50) Full Venue overview
(04:25) Artificial intelligence macro
(06:50) Case studies
(12:20) Learnings from fundraising
(17:35) Challenges operating in sports
(22:10) Selling in sports vs entertainment
(23:25) Expansion plans
(25:15) Trends to watch in AI