League of Play is an innovative GenZ-focused sports league bridging the gap between creators and fans.
After a successful pilot event, League of Play is expanding into a season format with live-streamed competitions featuring top creators. Viewers vote on distractions that affect the gameplay.
Hank Leber is a serial entrepreneur from the ad agency world who founded Gigster before League of Play.
Chapters:
(01:05) Hank and League of Play backstory
(03:05) Rise of the creator economy
(06:15) Fundraising in this ecosystem
(12:40) Future of interactive viewing
(16:15) Understanding GenZ audience
(20:50) League of Play model
(25:45) Collabing with creators
(27:05) Finding YouTube talent
(29:30) Happy fans & creators