#44: Evan Kirkham – CEO, Co-Founder Outlier

Outlier raised over $3M to pivot their original idea and build the first-of-its-kind sports betting platform where sports fans can browse, analyze, and execute bets with confidence.

Evan Kirkham was previously a litigation attorney before jumping into the sports tech founder seat (which gives him a unique perspective on the market).

Recorded near the 5th anniversary of PAPSA, which legalized mobile sports betting in the US, this was a very insightful conversation as Outlier is attempting to build a sports betting super app.

Chapters:
(01:05) From attorney to sports tech founder
(04:00) Legalese and ChatGPT
(05:55) Pivot from Colorcast to Outlier
(12:15) Advice for founders pivoting a company
(14:05) Revenue model
(17:15) Acquiring and retaining customers
(20:20) Sports betting market overview
(24:55) Trends to watch in sports

Industry Research & Analysis

Trends, news, & companies shaping the future of sports delivered to your inbox every Thursday.

Industry Research & Analysis

Trends, news, & companies shaping the future of sports delivered to your inbox 2x a week.