Primanti Brothers, famous for its iconic French-fry-topped sandwiches, is taking a deeper dive into sports while blending tradition with modern innovation to deliver a unique dining experience loved by generations.
Since 1933, the brand has expanded across multiple locations, driven by strong customer loyalty, creative marketing, and ongoing digital transformation.
At the helm is Adam Golomb, an award-winning marketing expert with over 20 years of experience. Recognized as one of the Most Influential Restaurant Executives, Adam leads the company’s growth, strategy, and community engagement.
Chapters:
(03:00) – The Unique Primanti Sandwich Experience
(06:02) – Marketing Strategy and Celebrity Endorsement
(08:51) – Enhancing the Sports Viewing Experience
(12:08) – Community Experience and Youth Sports
(14:54) – The role of a CEO and future vision
(17:53) – College Sports and NIL