Last year, Cipher Sports raised a $5M Series A led at CEO by longtime sports media professional Adam Fiske.
Cipher Sports arms users with the ultimate combination of tools, content, and communities to make sports more bettable. They have four major brands under management including Dimers, Fantasy Insider, Stats Insider, and Convertr.
This is an in-depth conversation at the intersection of sports betting, media, and entrepreneurship.
Chapters:
(01:00) Why is now the time to build in sports?
(03:20) Merging two companies and 4 co-founders
(04:45) US vs. Australian market
(11:00) Advantages of running a global company
(13:20) Overview of Cipher Sports
(17:20) Building a media-first brand
(19:40) Machine learning and AI
(22:50) Sports betting market overview + trends
(31:05) Trends to watch in sports