#13: Adam Breneman – Sports Media Entrepreneur & Investor

Adam Breneman is a quick riser in the sports media world. He is an entrepreneur, college football analyst, investor, and content creator.

Breneman was a 5-star football recruit that played at Penn State and UMass. He coached TEs at Arizona State for two years before jumping into the sports business world.

Adam Breneman is also a vice president at Mercury, an athlete-driven media company utilizing NIL across college athletics.

Chapters:

(00:45) Adam’s entrepreneurial drive
(02:40) How NIL would have impacted his football career
(05:10) What it’s like being a 5-star recruit
(08:20) Youngest college football coach in FBS
(12:20) VP of NIL at Mercury with Porter Grieve
(15:45) Challenges of building a media business
(20:35) Shift in how athletes are viewing off the field ventures
(24:45) Sports trends to watch in the future
(27:30) What does success for an athlete look like now?