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Episode 318
Bobby Basham, Inside the Chicago Cubs' Innovation Strategy
Bobby Basham is a longtime executive with the Chicago Cubs, where he focuses on player development, innovation, and emerging technologies that help shape the future of baseball. With more than two decades of experience in the sport as both
<p>Bobby Basham is a longtime executive with the Chicago Cubs, where he focuses on player development, innovation, and emerging technologies that help shape the future of baseball. With more than two decades of experience in the sport as both a player and front-office leader, Bobby has been at the forefront of integrating data, sports science, and technology into professional baseball operations.</p><p>In addition to his work with the Cubs, Bobby is the co-founder of Union Baseball Systems, a player development organization based in San Diego that supports athletes from youth baseball through the professional ranks. He is also an active advisor and investor in sports and technology companies, helping founders build solutions that improve athlete performance, health, and development.</p><p>Known for bridging the gap between sports, technology, and business, Bobby brings a unique perspective on innovation, leadership, and the future of the sports industry.</p><p>Chapters:</p><p>00:55 Bobby's Background and Experience in Baseball</p><p>03:47 Evaluating Technology and Innovation in Baseball</p><p>06:31 Balancing Tradition and Professionalism in Baseball</p><p>10:05 Insights on Founders and Technology Pitches</p><p>13:01 Understanding Organizational Pain Points</p><p>15:47 The Role of Athletes in Entrepreneurship</p><p>17:47 Cubs' Approach to Early-Stage Innovations</p><p>21:12 Future Opportunities in the Sports Industry</p><p><br /></p>