#145: Shannon Terry – Founder On3

After successfully exiting Rivals (Yahoo) and 24/7 (CBS), Shannon Terry began building his third sports media platform in On3.

On3 is a top resource for college sports, recruiting, and NIL.

Shannon Terry and On3 are consistently in the news cycle thanks to their proprietary “NIL Valuation” system.

Chapters:
(03:40) Rivals
(06:00) 24/7 Sports
(10:45) On3 inception
(13:05) NIL valuations
(18:00) College sports utopia
(22:40) Future of the NCAA
(24:40) Women’s sports
(26:40) Shifting media world
(29:00) Future of On3