GODSENT is a world-famous, Swedish esports organization with its legacy in the game Counter-Strike.
To create the team, Ludwig Sandgren left his job and sold his apartment to be able to pay player salaries and get GODSENT off the ground.
Super interesting conversation covering esports, the future of the sport, and founding + operating a team in the space.
Chapters:
(01:55) Journey to esports owner
(04:50) First steps to create GODSENT
(06:50) Day to day operations
(08:40) Esports demographics/data
(13:15) Recruiting talented players
(17:00) Business model of esports club
(21:15) League structure
(23:00) Future of esports + trends