#95: Andy Mitchell – CEO, Lega Serie A USA

With soccer growth ahead, Lega Serie A (Italy) launched a US division with Andy Mitchell leading the charge.

The Serie A Championship is the premier soccer division in Italy and is one of the world’s elite soccer leagues.

Prior to Serie A, Andy Mitchell worked at CNN, Facebook, and Meta as the Head of Global Media Accounts.

Chapters:
(02:00) Media background
(04:45) CEO of Serie A USA
(08:15) 2026 World Cup
(10:25) Grassroots efforts
(12:00) US vs Italy soccer
(15:00) Relegation and promotion
(18:40) Media over the years