I could have made $1000’s of dollars as a college athlete…
But NIL wasn’t around (at least legally).
Here’s what I would do to make money if I was a high school or college athlete.
9 Ways To Make Money With NIL
Develop a plan to grow your accounts IMMEDIATELY, especially Tik Tok & IG.
You’ll be able to make money from: • sponsored posts • affiliate deals • promoting brands
Without a strong social media presence all these other methods will be diminished.
One of the best at this is Jon Seaton.
He’s a former walkman lineman at FCS Elon University who is making thousands per month.
How?
– consistent posting – engaged audience – relatable – niche content
![jon seaton NIL tik tok](https://static.wixstatic.com/media/9df5b5_3ae4f3a2bea4430b93d5b5dc7cc3b73c~mv2.jpeg/v1/fill/w_813,h_457,al_c,q_90/9df5b5_3ae4f3a2bea4430b93d5b5dc7cc3b73c~mv2.webp)
2) Media Content
Get in front of the camera (or mic) and build up an engaged audience.
Top ideas: – podcast – youtube channel – radio show – newsletter
Five Auburn football players got paid $25,000 this year for coming on the JBoy Show.
Set up a website under your name.
This will be your homebase for: – social media – products – links – contact info
You can set up a website on BlueHost for $7.99/year and get a free domain name.
Set up a Shopify story and/or reach out to companies that can handle everything from design to distribution.
I would sell merchandise along with guides for parents/fans to buy such as: – How to get recruited – How to put on muscle – How to jump higher
![athlete selling NIL merchandise](https://static.wixstatic.com/media/9df5b5_ea1142cc9f27481a982c05c999975905~mv2.jpeg/v1/fill/w_925,h_392,al_c,q_90/9df5b5_ea1142cc9f27481a982c05c999975905~mv2.webp)
5) Subscriptions
Set up through your website or use something like Twitter SuperFollows.
Charge $4.99 a month for insider content.
$5 x 1000 subs = $5,000/month
Give away free stuff to join and turn fans in to loyal supporters.
6) Run Camps
Parents & Youth Athletes would eat this up.
100 kids x $100 for camp = $10k Concession stand = $2k Merch = $1k Recruiting guides = $1k
– expenses of $5k – rent, workers, jerseys
= $9000 profit for a 1 or 2 day camp
Have videographers film event for content.
7) Autographs
People love autographs for some reason.
Here’s how to utilize them: • exclusive signing events • give away for free to new $4.99 subs • sell on website • give away at your camp
8. Brand Outreach
Rayquan Smith has signed over 50+ NIL deals because he’s proactive.
Don’t be afraid to send DM’s to brands you would be interested in promoting.
![rayquan smith NIL deals](https://static.wixstatic.com/media/9df5b5_d37cd80910e64e01a3a891329ff2eb50~mv2.jpeg/v1/fill/w_718,h_723,al_c,q_90/9df5b5_d37cd80910e64e01a3a891329ff2eb50~mv2.webp)
9. Marketplaces
You can also find companies looking to pay athletes on NIL marketplaces such as: – Opendorse – Iconsource – Marketpryce – OpenSponsorship
Recap of Ways To Make NIL Money
1. Social Media 2. Media Content 3. Website 4. E-commerce 5. Subscriptions 6. Camps 7. Autographs 8. Brand Outreach 9. Marketplaces
With some discipline and consistency you can turn your NIL in to big dollars.