UNC is 142-115 all-time against Duke
Yet the Blue Devils earn $7M more a year.
The Business Behind Duke vs UNC
At the time of this writing, Duke vs UNC in the Final Four was the 258th matchup.
The Tar Heels lead the series by 27 wins.
In-State Rivalry
What’s interesting is that…
This is their 1st ever meeting in the NCAA tournament. The schools are only 10 miles apart. ????????????: Chapel Hill, NC 30,092 students 2,321–831 record (.736)
What’s wild? 340k Alumni
The schools are only 10 miles apart.
????????????????: Durham, NC 16,172 students 2,214–904 record (.710) 150k Alumni

Duke basketball: $33.4m revenue – $19.9m expenses = $????????.???????? ????????????????????????
UNC basketball: $26.2m revenue – $11.2m expenses = $???????????? ????????????????????????
If half the profit went to players: Duke = $519,230/yr per player UNC = $576,923/yr per player
The Coach Matchup
Coach Krzyzewski: • 47th season as HC • 1,202 wins (1st) • 13 Final Fours (1st) • 5 NCAA titles (2nd) • $7.5M contract (2nd)
Coach K is 50-49 against UNC.
Hubert Davis: • 1st season as HC • 28 wins (NR) • 1 Final Four (69th) • 0 NCAA titles (NR) • $1.75M contract (54th)
Hubert Davis is 1-1 against Duke.
Apparel Comparison
UNC = Air Jordan The deal is worth over $6m/yr.

Stadium Comparison
Cameron Indoor (Duke): • Opened Jan 6, 1940 Cost = $400,000 Capacity = 9,314 Avg. Ticket = $200
Dean E. Smith Center (UNC): • Opened Jan 18, 1986 Cost = $33,800,000 Capacity = 21,750 Avg. Ticket = $138
History of UNC vs. Duke
Duke: • 78 Mcdonald’s All-Americans • 10 Naismith POY’s • 23 Active NBA Players • $782,735,460 in total earnings
UNC: • 80 Mcdonald’s All-Americans • 3 Naismith POY’s • 12 Active NBA Players • $417,825,280 in total earnings

March Madness Comparison
Duke: 118 wins (3rd) 17 final fours (2nd) 5 national titles (4th)
UNC: 130 wins (1st) 21 final fours (1st) 6 national titles (3rd)
In the last 100 games, they’ve split 50-50 and are separated by only 40 points.