Business

Big D.O.L.L.A Merch

Damian Lillard’s apparel and clothing brand.

Dame D.O.L.L.A

Damian Lillard’s has released multiple albums under the name. He is one of the most successful musician-athletes.

Team Lillard

Damian’s AAU team based in Oakland. They compete on the very competitive 3SsB circuit sponsored by Adidas. Many of Team Lillard’s players go on to play Division I and some even professional basketball.

Dame Time

Damian Lillard’s Documentary he created. The Damian Lillard Story’ goes back to the roots of Dame’s mindset in the clutch

Investments

  • Kicks Crew – digital sneaker platform

  • Move Insoles – sports insoles

  • PlayersTV – athlete owned media network

  • ProClass – virtual sports training platform

  • Tissot – swiss watchmaker

  • VIZN Gaming – video game virtual reality technology

Endorsements

  • Adidas

  • BioFreeze

  • Footlocker

  • Gatorade

  • GrowYourBase (NFT)

  • Hulu

  • JBL

  • Moda Health

  • Modelo

  • Move

  • NBA2k

  • Nordstroms

  • Nuna

  • Oakley

  • OpenSea (NFT)

  • Panini

  • Spalding

  • Tissot

  • UStar Sports

Charity

The Lillard Foundation

The Lillard Foundation is a youth-based organization dedicated to developing and improving opportunities for students, athletes, and teens in crisis.

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Trends, news, & companies shaping the future of sports delivered to your inbox every Thursday.