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Year: 2025

Ireland’s Sports Tech Boom
Briefings | Macro

Ireland’s Sports Tech Boom

ByAndrew Petcash October 29, 2025 Reading Time: 3 minutes

When I saw these stats, I knew I had to dig deeper: Between 2014–2024, Europe saw just 1.7x…

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Sports Companies Turning To Crypto Treasuries
Briefings | Trends

Sports Companies Turning To Crypto Treasuries

ByAndrew Petcash October 15, 2025 Reading Time: 4 minutes

Three fascinating things have recently happened: Connexa Sports (NASDAQ: YYAI) just rebranded to Airwa Technologies after a $100M…

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Briefings | Macro

The Rise of Anta (and How China is Backdooring Sports)

ByAndrew Petcash October 8, 2025 Reading Time: 5 minutes

Take a look at most of your sports gear, and you’ll see… “Made in China”. This has always…

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Briefings | Trends

Youth Sports Hype Cycle

ByAndrew Petcash October 1, 2025 Reading Time: 3 minutes

Is it $35 billion, $50 billion, or even $75 billion now? The youth sports economy is creating a…

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Data Centers and Sports: The Surprising Links
Briefings | Macro

Data Centers and Sports: The Surprising Links

ByAndrew Petcash September 24, 2025October 1, 2025 Reading Time: 5 minutes

I love paying attention to tech news and then applying it back to sports. And one of the…

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The Sports Influencer Strategy (for building business success)
Briefings | Trends

The Sports Influencer Strategy (for building business success)

ByAndrew Petcash September 17, 2025 Reading Time: 4 minutes

“Influencer” a person with the ability to influence potential buyers of a product or service by promoting or…

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Fund Math For the Sports Industry
Briefings | Macro

Fund Math For the Sports Industry

ByAndrew Petcash September 10, 2025 Reading Time: 7 minutes

In recent years, sports have turned into a game of math: Basketball has evolved into an equation around…

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Fitness Country Club: Rise of The New Third Space
Briefings | Trends

Fitness Country Club: Rise of The New Third Space

ByAndrew Petcash September 3, 2025 Reading Time: 4 minutes

We are watching something fascinating unfold. Fitness is no longer just about reps, sweat, or weight loss…it’s becoming…

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Public Sports Stocks: Full Breakdown + Analysis
Briefings | Macro

Public Sports Stocks: Full Breakdown + Analysis

ByAndrew Petcash August 26, 2025 Reading Time: 5 minutes

Public sports stocks have been on a tear: DraftKings: +37% over the last year Dick’s Sporting Goods: +304%…

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Experiential Sports
Briefings | Trends

Experiential Sports

ByAndrew Petcash August 20, 2025 Reading Time: 4 minutes

The next decade in sports won’t be defined by what’s played… but by how it’s experienced. We’re shifting…

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Women’s Sports Funds Report: (And Why It’s Just Starting)
Briefings | Macro

Women’s Sports Funds Report: (And Why It’s Just Starting)

ByAndrew Petcash August 13, 2025 Reading Time: 5 minutes

In just the last two weeks: another women’s sports investment fund just launched (there are now 15+) investment…

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Sports and Religion
Briefings | Trends

Sports and Religion

ByAndrew Petcash August 6, 2025 Reading Time: 5 minutes

Many of you aren’t grasping what’s really at stake in sports. We’re not just at the start of…

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